LATF USA | Tough Mudder's Culture of Inclusivity, Spearheaded by CEO Kyle McLaughlin
Although the first known 'obstacle course racing' (OCR) event took place way back in 708 BC at the 18th Ancient Olympiad, the sport is actually considered to be relatively new when it comes to gaining recognition amongst the mainstream public. Sure, there was the Tough Guy OCR in the late 1980's, but it wasn't until Tough Mudder and Spartan Race came along when people started comprehending and understanding what a "mud run" is.
Still trying to find its place in the competitive and recreational sports world, OCR has a long way to go. But it's kingdoms like Tough Mudder who have made it their mission to introduce OCR to the everywoman and everyman.
Obstacle racing enthusiasts are always curious what Tough Mudder will unveil every race season. After ending purse prizes for competitive waves, the organization is catering more to the weekend warrior and helping those with weightloss goals to transform through a Tough Mudder journey.
"Over the past 10 years we've worked to make Tough Mudder more accessible to people with different backgrounds and fitness levels. By opening that door, more people can now use the Tough Mudder experience to help transform aspects of their lives," Tough Mudder's CEO Kyle McLaughlin told me.
Ever-expanding and constantly evolving, Kyle sat down with LATF to talk all things Tough Mudder, its future and the path they are taking to inspire the masses...